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Keys to Marketing Success How to Become a Price Maker and not a Price Taker

November 17 - November 19

Who Should Attend?

Anyone interested in taking control of their own destiny and net profitability.  If you want to learn the Top 10 factors to becoming a price maker and not a price taker, this school is for you.

What You Will Learn…

How to significantly enhance the value of everything you produce Emerging Markets and Revenue streams: 
  • How to recognize, capitalize, and utilize 
  • Step-by-step instruction on how to develop a stacked enterprise system


  • Development of multiple revenue streams per acre annually


  • Techniques for producing premium pastured proteins, produce, specialty grains and other crops


  • Enhancing the flavor and nutrient profile of the foods you produce and market


  • Creating a compelling and appealing story and brand


  • How to find and capitalize on hidden value within all products


  • How to identify target market channels and demographics


  • How to effectively and efficiently reach your target customer audience


  • Highly effective platforms for direct marketing


  • Market opportunities within branded programs and other viable market options aside from direct marketing


  • Processing “ins and outs” and determining viable processing options


  • What to know about processing and your processor:  Key questions to ask


  • Navigating the waters of USDA inspection, label approval, and regulations


  • Pros and cons of available certifications


  • How to develop meaningful relationships with your target customers and becoming their trusted knowledge leader


  • How to create your unique niche


  • How to deal with size and scale:  Success strategies for small, mid-sized, and large operations.

Coming Soon!

School Location:

Holiday Inn & Suites, Lakeville, MN

Tuition of $1,275 for all three days

Registration includes all classes, digital course materials, and lunch each day!

Full Time College Student will receive $200 discount
With a paid registration at $1275, one immediate family member will receive a $200 discount
Call for coupon code


November 17
November 19


Soil Health Academy
COVID-19 and Events Learn More
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